Best AI Tools for Marketing Right Now

AI tools for marketing are everywhere right now. Some are genuinely useful. Others look impressive on a landing page and then quietly collect dust after week one.

The tools that stick tend to have one thing in common – they make everyday work easier without forcing you to change how you think. Less jumping between tabs. Fewer messy docs. More clarity when you need to move fast.

This guide focuses on AI tools marketers actually use. Tools that help with content, research, ads, workflows, and decision making, without turning everything into a complicated system. If you care about getting better results instead of chasing trends, you are in the right place.

Snippets AI: Prompt Management

Snippets AI is a prompt management tool designed to help individuals and teams organize, store, and reuse AI prompts across different models such as ChatGPT or Claude. Our product focuses on creating a centralized library where prompts can be structured, tagged, and quickly accessed when needed, reducing repetitive work and improving consistency in AI-assisted tasks. Our platform is primarily used in general and technical workflows, especially by developers and professionals who rely on well-defined prompts as part of their daily work.

List of the best AI tools for marketing

1. Sprout Social

Sprout Social for teams that need to manage social media without juggling five different tools. At its core, it brings publishing, engagement, analytics, and listening into one workspace, so social work does not live in silos. Teams can plan content, respond to messages, and keep track of conversations across major networks without constantly switching tabs or losing context.

From a marketing angle, the AI features are mostly there to reduce friction rather than replace thinking. Things like caption suggestions, tone adjustments, and inbox assistance help speed up routine tasks. Analytics and listening tools are used to spot patterns, understand what content lands, and see how audiences react over time. It feels designed for teams that want structure and visibility, not shortcuts.

Key Highlights:

• Content planning and scheduling across multiple social platforms
• Unified inbox for messages, comments, and mentions
• AI support for drafting and adjusting social copy
• Social listening to track trends and audience conversations
• Reporting tools to review performance in one place

Who it’s best for:

• Marketing teams managing several social channels
• Brands that handle ongoing customer conversations on social
• Agencies working with shared calendars and approvals

Contact Information:

• Website: sproutsocial.com
• App Store: apps.apple.com/us/app/sprout-social/id475307859
• Google Play: play.google.com/store/apps/details?id=com.sproutsocial.android
• Facebook: facebook.com/SproutSocialInc
• Twitter: x.com/sproutsocial
• LinkedIn: linkedin.com/company/sprout-social-inc-
• Instagram: instagram.com/sproutsocial
• Address: 131 S Dearborn St. Suite 700 Chicago, IL 60603
• Phone: 1 866 878 3231

2. Zapier

Zapier is built around one simple idea – tools should talk to each other without manual effort. Instead of replacing marketing tools, they connect them. That includes email platforms, CRMs, analytics tools, ad systems, and now AI tools as well. Marketers use it to move information automatically between systems, so routine tasks do not eat up the day.

Where AI comes in is mostly around workflow logic and assistance. They use it to help build automations faster, summarize inputs, route data, or trigger actions based on patterns. For marketing teams, this often shows up behind the scenes – leads get sorted, content gets repurposed, reports get assembled, and alerts get sent without someone babysitting the process.

Key Highlights:

• Connects thousands of apps used in marketing stacks
• Automation builder for multi-step workflows
• AI-assisted setup for creating workflows faster
• Tools for handling data, forms, and internal interfaces
• Supports background processes without manual input

Who it’s best for:

• Marketers dealing with messy or fragmented tool stacks
• Teams that rely on repeatable processes
• Operations-focused marketers who want fewer manual steps
• Anyone tired of copying data between tools

Contact Information:

• Website: zapier.com
• Google Play: play.google.com/store/apps/details?id=com.aiautomationapp.zapier
• App Store: apps.apple.com/by/developer/zapier-inc/id1616941830
• Facebook: facebook.com/ZapierApp
• Twitter: x.com/zapier
• LinkedIn: linkedin.com/company/zapier

3. Brevo

Brevo puts its attention on customer communication through many channels, and it gives the main focus on email. It brings email, SMS, chat, WhatsApp, automation, and simple CRM tools into one place. Marketing teams can use this to keep promotion plans and follow-ups together instead of spread all over.

Its AI tools mostly back up how things are done and when. Features such as content ideas, help with sorting, and send-time choices are there to keep promotions on point without making things hard. It looks to aim at teams that want to handle customer steps from start to finish, from the first message to keeping people interested, without making the setup too complex.

Key Highlights:

• Email, SMS, and messaging campaigns in one platform
• Automation tools for customer journeys
• Built-in contact management and segmentation
• AI support for content and campaign optimization
• Integrations with ecommerce and CMS tools

Who it’s best for:

• Small to mid-sized marketing teams
• Businesses running multichannel campaigns
• Ecommerce brands managing customer communication
• Teams that want marketing and messaging in one place

Contact Information:

• Website: brevo.com
• App Store: apps.apple.com/us/app/conversations-by-brevo/id1605601366
• Google Play: play.google.com/store/apps/details?id=com.sendinblue.conversationsapp
• Facebook: facebook.com/brevo.official
• Twitter: x.com/brevo_official
• LinkedIn: linkedin.com/company/brevo
• Instagram: instagram.com/brevo

4. Albert.ai

Albert.ai work directly inside existing paid media accounts and handles the parts of campaign management that usually require constant attention. Instead of replacing marketers, the platform is designed to run alongside them, adjusting bids, budgets, audiences, and creative decisions across search, social, and programmatic channels. The idea is to let the system learn from performance signals and make changes continuously, while humans stay focused on strategy and customer experience.

From a marketing workflow point of view, Albert.ai is less about dashboards and more about execution. It operates across channels at the same time, looking at how each one affects the others. Personalization plays a big role here, with the system adapting messaging and targeting for smaller audience segments rather than broad groups. It suits teams that already invest heavily in paid media and want more consistency without manual micromanagement.

Key Highlights:

• Autonomous optimization across paid search, social, and programmatic
• Operates within existing ad accounts
• Cross-channel budget and performance adjustments
• Audience and creative personalization at scale
• Continuous learning based on campaign performance

Who it’s best for:

• Marketing teams managing large paid media programs
• Brands running campaigns across multiple ad platforms
• Teams that want automation without losing strategic control

Contact Information:

• Website: albert.ai
• E-mail: albert@zoomd.com
• Facebook: facebook.com/albertaimktg
• Twitter: x.com/albertaimktg
• LinkedIn: linkedin.com/company/albert.ai
• Address: 102 W 38th St #6, New York

5. HubSpot

Instead of seeing AI as just one thing, they see it as part of their whole customer platform. HubSpot puts tools for marketing, sales, content, and customer service in one place with a CRM that everyone can use. This way, data stays together instead of being spread out. AI is added to common actions like writing, grouping people, handling workflows, and answering customers.

For marketing teams, this normally means easier transitions and fewer problems between channels. Campaigns, emails, landing pages, and reports all link to the same contact info, making it simpler to personalize messages and follow up. The AI helps things go faster, but the way the platform is set up is what keeps everyone on the same page as teams get bigger.

Key Highlights:

• Unified CRM connecting marketing, sales, and service
• AI assistance for content creation and campaign workflows
• Built-in automation for email, forms, and follow-ups
• Centralized reporting and attribution
• Integrations with common marketing and business tools
• Shared data model across teams

Who it’s best for:

• Marketing teams that work closely with sales or support
• Businesses that want one system instead of many tools
• Teams managing long customer journeys
• Organizations scaling their inbound marketing efforts

Contact Information:

• Website: hubspot.com
• App Store: apps.apple.com/app/hubspot/id1107711722?l
• Google Play: play.google.com/store/apps/details?id=com.hubspot.android
• Facebook: facebook.com/hubspot
• Twitter: x.com/HubSpot
• LinkedIn: linkedin.com/company/hubspot
• Instagram: instagram.com/hubspot
• Address: 2 Canal Park Cambridge, MA 02141 United States
• Phone: +353 1 518 7500

6. Surfer AI

Surfer AI really focused on helping teams create content that has a clear purpose in search, not just something that sounds nice when you read it once. Surfer AI pulls research, outlines, writing, and optimization into a single flow, using real search results as the baseline. Instead of guessing what should go into an article, it looks at what is already ranking and uses that as a guide for structure and coverage.

For marketers, this makes SEO feel a lot more predictable and less hands-on. You can generate drafts, adjust sections, and fine-tune content with clear direction on what to add or fix. It also makes it easier to go back and improve older articles or clean up internal links, which is useful when you are dealing with a growing library of content that needs to stay organized.

Key Highlights:

• AI-generated articles based on search result analysis
• Built-in content editor with optimization guidance
• Support for outlines, FAQs, and internal linking
• Tools for updating and auditing existing pages
• Workflow designed for content teams, not just writers

Who it’s best for:

• Content marketers focused on organic search
• SEO teams managing multiple articles or sites
• Agencies producing content at scale
• Marketing teams that want structure around content creation

Contact Information:

• Website: surferseo.com
• Facebook: facebook.com/surferseo
• Twitter: x.com/surfer_seo
• LinkedIn: linkedin.com/company/surfer
• Address: Plac Solny 14/3 50-062 Wrocław, Poland

7. ElevenLabs

ElevenLabs focuses on turning text into natural sounding audio and handling voice related tasks without making it feel technical. The platform covers things like text to speech, voice cloning, dubbing, and speech to text, all under one roof. For marketing teams, this usually shows up as faster production of voiceovers, audio ads, product videos, podcasts, or localized content, without relying on external studios for every small update.

What stands out is how flexible the setup is. Teams can generate simple voiceovers in minutes, but they can also go deeper with custom voices, multi speaker audio, or conversational agents for support and sales use cases. It works well when audio needs to scale across channels while still sounding consistent and human.

Key Highlights:

• Text to speech with a wide range of voices
• Voice cloning for brand or creator consistency
• Dubbing and translation for multi language content
• Speech to text for transcripts and captions
• APIs for integrating voice features into products

Who it’s best for:

• Marketing teams producing audio or video content
• Brands running multilingual campaigns
• Product teams adding voice features
• Creators working with podcasts or video

Contact Information:

• Website: elevenlabs.io
• App Store: apps.apple.com/us/app/elevenlabs-ai-voice-generator/id6743162587?l
• Google Play: play.google.com/store/apps/details?id=io.elevenlabs.coreapp
• Facebook: facebook.com/elevenlabsio
• Twitter: x.com/elevenlabsio
• LinkedIn: linkedin.com/company/elevenlabsio
• Instagram: instagram.com/elevenlabsio

8. Optimove

Optimove is built around the idea that marketers should not be blocked by rigid roles or handoffs. The platform brings data, campaign creation, personalization, and optimization into one environment, so teams can move from idea to execution without waiting on analysts or engineers. It is mainly used for managing customer journeys across channels like email, mobile, web, and ads.

From a marketing point of view, the AI is used for decisioning rather than content generation. It helps decide who should get which message, when, and through which channel. This makes it easier to run many small, targeted campaigns instead of a few large ones, especially for brands with large and diverse customer bases.

Key Highlights:

• AI driven customer segmentation and targeting
• Multichannel campaign orchestration
• Automated testing and journey optimization
• Built in personalization across touchpoints

Who it’s best for:

• CRM and lifecycle marketing teams
• Brands with large customer databases
• Teams running frequent, targeted campaigns
• Companies focused on retention and loyalty

Contact Information:

• Website: optimove.com
• App Store: apps.apple.com/us/app/optimove/id6751659647
• E-mail: info@optimove.com
• Facebook: facebook.com/optimove
• Twitter: x.com/Optimove
• LinkedIn: linkedin.com/company/optimove
• Address: 1407 Broadway, Suite 448 New York, NY 10018

9. Tidio

Tidio assists companies in communicating with their customers instantly, while keeping a personal touch in their support. It mixes live chat, help desk features, and an AI assistant, Lyro, that can deal with standard questions and tasks on its own. For marketing teams, this usually helps early on by turning visitors into possible customers who are instructed through decisions.

The AI learns from a company’s own info, so responses match the brand’s communication style. Instead of replacing support teams, it takes care of routine questions and easy tasks, letting people handle difficult or sensitive discussions.

Key Highlights:

• AI chat agent trained on verified content
• Live chat and help desk in one interface
• Automation for common questions and actions
• Integrations with ecommerce and CMS tools
• Support for sales and post purchase flows

Who it’s best for:

• Ecommerce businesses
• Marketing teams focused on conversion
• Support teams dealing with high chat volume

Contact Information:

• Website: tidio.com
• App Store: apps.apple.com/us/app/tidio/id916822567?l
• Google Play: play.google.com/store/apps/details?id=com.tidiochat.app
• E-mail: support@tidio.net
• Facebook: facebook.com/TidioCX
• Twitter: x.com/tidiocx
• LinkedIn: linkedin.com/company/tidio-ltd
• Instagram: instagram.com/tidiocx

10. OpusClip

OpusClip for teams that already have long videos but struggle to reuse them efficiently. The tool takes full length videos and automatically turns them into short clips designed for social platforms. Instead of manual editing, it handles clipping, reframing, captions, and formatting in one workflow.

For marketers, this makes it easier to stay consistent with short form video without adding hours of editing work. It works across different video types, not just podcasts, and supports publishing to multiple platforms. The focus is speed and reuse, not deep creative editing.

Key Highlights:

• Automatic clipping from long videos
• Reframing videos for different platforms
• Caption generation and formatting
• Brand templates for consistent visuals
• Team and API support for scaling workflows

Who it’s best for:

• Content and social media teams
• Brands producing long form video
• Agencies managing video at scale
• Marketers focused on short form content

Contact Information:

• Website: opus.pro
• App Store: apps.apple.com/us/app/opusclip-ai-video-clipping/id6743615403
• Twitter: x.com/opusclip
• LinkedIn: linkedin.com/company/opusclip
• Instagram: instagram.com/opusclip

Conclusion 

AI tools in marketing work best when they stay in the background and quietly make things easier. The tools covered here all do that in different ways. Some help teams create content faster, others handle conversations, voice, or video, and a few focus on decision making behind the scenes. None of them replace good marketing judgment, but they can remove a lot of friction from everyday work.

The real takeaway is that there is no single tool that fits every team. What matters is how well a tool fits into existing workflows and whether it helps people spend more time thinking and less time clicking around. When AI is used like a practical assistant instead of a magic fix, it tends to stick. And that is usually when marketing teams start seeing real progress, without overcomplicating how they work.